Madeira, with subsidiaries and distribution centers worldwide, enjoys major market share in the high-end embroidery thread industry. With a company-wide dedication to superior customer service, Madeira strives daily to provide customer satisfaction through product quality, color selection, availability and service.

Madeiras's origins date back to 1919, when Burkhardt & Schmidt Garnfabrik was founded in Freiburg, Germany. The company successfully became the first choice for embroiderers due to its strong innovation and quality-oriented leadership. As international markets beckoned, following the revolution of industrial flatbed embroidery machines, a company name more resonant and fitting to the beautiful threads was sought. Since 1975, the Madeira brand has stood for exquisite embroidery and has gained global recognition. Nowadays, approximately 70% of the threads sold are produced at the headquarters in Germany, using modern and sustainable technologies.